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Booking.com gets intelligent and chatty!

The Online travel booking platform Booking.com has been bitten by AI. It has launched an AI trip planner that uses Open Ai’s ChatGPT, which is based on a large language model (LLM). This beta version is available only in the US and is meant to give customers a conversational and interactive experience when they plan their trips.

OpenAI coming to Sitecore: will it be game-changing for marketers?

The growth of generative AI has been enormous in recent months. ChatGPT, the popular chatbot from OpenAI, is the fastest-growing app of all time and is estimated to have reached 100

ChatGPT Handles Giant Spoon's Super Bowl Tweets. What is the Takeaway for Marketers?

Marketing agency Giant Spoon recently announced that ChatGPT will be the brains behind the agency’s Super Bowl tweets this year.

Microsoft Plans to Integrate ChatGPT into Bing: Implications on Search and Web Traffic

ChatGPT as we know it has become the talk of the town, with several users engaging in conversational searches on this platform. The popularity of this chatbot has fueled the growth of AI-generative platforms.

What OpenAI’s new Chatbot GPT 3.5 may have in store for marketers?

In 2020, OpenAI announced GPT-3, an AI-based language model trained on trillions of words from the Internet that can coherently generate improvised text. Recently, the company has launched ChatGPT a conversational bot that produces intelligent text based on audience prompts.

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