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Kroger’s digital smart screens – hitting a home run on customer engagement and innovation
Kroger along with the tech company Cooler Screens is enhancing its in-store shopping experience, with digital smart screens in 500 of its stores across the US. Very soon, hundreds of Kroger stores across the US will have
The See-Now / Buy-Now phenomenon – live shopping is in the house
When you think about it, it is something like the Home Shopping Network experience all over again. While the concept remains the same, the channel is completely different.
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