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Amazon Inspire - A Social Shopping Feed that will be a Game-Changer for Shoppable Media
Amazon is planning to roll out a new TikTok-like shopping experience to its app for US customers. The new feature is aptly named Inspire. This will include a curated feed of short-form videos and photos to make it easier for users to discover and buy products.
AWS Announces Data Clean Rooms - A Ground for Shared Data Analytics and Insights
As part of Amazon’s new AWS for Advertising and Marketing initiative, it has launched a new service of Data Clean Rooms.