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  • Analytics

Google Sunsets Optimize. What About the Future of Marketing Experiments?...

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  • Trends

Google faces an Antitrust Lawsuit for Abusing Monopoly in Online Advertising...

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  • Digital
  • Trends

Google Tests Chatbot-Style Google Desktop Search Results. Race of AI Dominance is On....

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  • Campaigns
  • Martech

Google Ads Introduces New CTV Ad Features, Helping Marketers Track Better...

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  • Digital

Back-to-back Privacy Lawsuits against Ad Tech Companies. What does it indicate to marketers?...

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  • Martech

Google’s AI Powered Search Ads: What can marketers expect from this?...

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  • Analytics

Google Tag Manager gets a new "Tag Summary Feature": How does it simplify website tracking for marketers?...

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  • Digital

Google Updates Performance Max. Drive Google Ad Campaigns with AI and Automation....

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  • Analytics

GA4 adds regex support for event creation. How beneficial is it for marketers?...

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  • Digital

The sunsetting of Similar Audiences in Google Ads is just around the corner. Find out how best to use the recent improvements?...

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  • Campaigns
  • Analytics

Data-driven attribution models in Google Ads and Google Analytics. How ready are you?...

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  • Digital

AI Chat in Google Search: Implications for Marketers and the Future of Search Marketing...

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  • Digital

Advertisers – get ready for Google’s new search engine!...

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  • Campaigns

Google Search Ads 360 with new features: how incentivizing is it for enterprise advertisers?...

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  • Campaigns
  • Digital

Google’s ad tech update: are advertisers getting closer to a cookieless world?...

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  • Campaigns
  • Martech

Generative AI is rapidly penetrating advertising: how impactful will it be?...

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  • Digital
  • Trends

Google announces a drop in ad revenues – is this the beginning of the end?...

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  • Digital

“Perspectives” in Google search: what can marketers expect?...

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  • Campaigns
  • Digital

Google is finally implementing the Privacy Sandbox. A big game is on!...

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  • Campaigns
  • Martech

Google makes a rapid move with generative AI: how will it impact marketers?...

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  • Analytics

The clock is ticking for GA4 migration: are marketers ready for a fresh start?...

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  • Digital

Google Privacy Sandbox in Android – It’s time to Focus on First-Party Data...

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  • Trends

Disney and Google take AI to their Advertising – raising the bar and how!...

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  • Campaigns
  • Digital

Google opens new data pathways for cookieless advertising: will it be game-changing for the ad industry?...

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  • Analytics
  • Trends

Google updates its ‘Consent Mode’ and Helps Advertisers Manage Privacy Permissions Better...

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  • Campaigns
  • Martech

Google beefs up Bard: what does it mean to businesses and marketers?...

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  • Digital

Antitrust storm on Google: how will it shake up the advertising landscape?...

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  • Campaigns
  • Martech

Google's new AI-powered ads: how will they level up the game for marketers?...

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  • Trends

Google says Aye! Aye! To AI ...

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  • Campaigns
  • Digital

Disney embraces Google’s PAIR, something businesses must pay attention to!...

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  • Analytics

AMP support in GA4: a big deal for businesses in this mobile era?...

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  • Campaigns
  • Digital

YouTube's anti-ad blocker strategy: a bold move!...

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  • Digital
  • Martech

Google gears up its AI play: where will it take digital businesses?...

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  • Digital

Google Search All-New Dynamic Topic and Its Impact on SEO...

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  • Campaigns

Google Ads Editor version 2.4 shines with new features, expanding the advertising potential for businesses...

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  • Campaigns

Google ad’s new tool to strike a chord with Gen Z: a must-try option?...

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  • Digital

Google Video Indexing in Search Console – How it can Improve Video Performance?...

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  • Digital

Google Launches Visual Elements Gallery to Demystify Core Search Features...

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  • Campaigns

Uncover Search Trends and Optimize Ad Campaigns with Google's New Insight Features...

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  • Analytics

Enhance Landing Page Performance With GA4’s New Landing Page Report...

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  • Digital
  • Trends

Google and Meta Advertising Dominance fades amid growing competition...

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  • Digital

Google’s December 2022 Helpful Content Update: Search-Engine First Content to People-First Content...

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  • Digital

Google Shares Recommendations to Optimize Core Web Vitals...

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  • Digital
  • Trends

Spotify testing NFT-Based Initiative: Will it unlock new revenue-generating opportunities for brands?...

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  • Digital
  • Martech

Aeropostale and the Metaverse – is this something brands should emulate?...

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  • Analytics
  • Martech

Track your Metaverse interactions. With Adobe Analytics Soon....

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  • Digital
  • Martech

Start generative Metaverse creative. With Adobe Substance 3D....

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  • Digital
  • Martech

Decentraland’s SDK7 is Set to Democratize 3D Visual Creation in the Metaverse...

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  • Trends

Roblox's new ad policy changes: Does it postpone the metaverse experiments for marketers?...

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  • Martech
  • Trends

Disney exits the Metaverse – is this the beginning of the end?...

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  • Campaigns
  • Trends

Let’s get phygital – Absolut goes to Coachella. Again!...

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  • Martech

Decentraland’s All-New Metaverse ATM and its Astounding Potential for BFSI...

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  • Digital
  • Trends

Metaverse and Gucci – a great marketing plan...

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  • Digital
  • Trends

Beauty Week in the Metaverse – it is a whole new world!...

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  • Martech
  • Trends

Combination of AI and metaverse: A new beginning for brands and marketers?...

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  • Martech
  • Trends

Clarks' metaverse comeback: a wake-up call for marketers?...

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  • Martech
  • Trends

Metaverse: a potential path to transform the future of the customer experience?...

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  • Digital

H&M does Stranger Things on the Metaverse – marketers, watch and learn!...

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  • Digital
  • Martech

AI-driven metaverse: What does it mean to brands and marketers?...

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  • Digital
  • Trends

Metaverse or AI? Where does the future of marketing lie?...

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  • Digital
  • Trends

Web3 or not Web3 – that is the question!...

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  • Martech
  • Trends

Is the metaverse taking a backseat? Will it take off in the future?...

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  • Martech
  • Trends

Lacoste’s novel game with NFT: something brands must pay attention to!...

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  • Martech

The first-ever digital human SDK hits the market—a way towards redefining digital experiences?...

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  • Martech

7-Eleven harnessing the collectibles trend: a way to bond beyond transactions?...

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  • Martech

Valentino's artistic collaboration with Meta: a move to redefine virtual fashion aesthetics?...

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  • Martech

McDonald's McNuggets Land with rewards and fun: a step to elevate the cravings for the metaverse?...

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  • Martech
  • Trends

Americana’s phygital vault for the public: a gateway to limitless possibilities for brands? ...

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  • Campaigns
  • Martech

Starbucks Brewing Web3 Loyalty Program and its Impact on the Future of NFTs...

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  • Digital
  • Martech

Become Metaverse-Ready with AesirX Opensource Metaverse CMS...

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  • Martech
  • Trends

Mailchain now supports Unstoppable Domain, easing communication in the Web 3.0 space...

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  • Digital
  • Martech

Recur Introduces Recur Builder, A One-Stop Platform to Build and Launch Web3 Experiences...

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  • Trends

The influence of an influencer – it goes phy-gital...

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