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App Games - Coin Drop from Taco Bell drives Loyalty and Engagement

Taco Bell has brought its Coin Drop Game back, but in a digital format. The Coin Drop game was a popular counter-top game from the aughts (2000 to 2010) where a customer could drop a coin into a water-filled

Winning Customer Loyalty during an Economic Downturn

Restaurants especially fast food chains, want their customers to think of their apps the next time they want to get some burritos


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