Spotify testing NFT-Based Initiative: Will it unlock new revenue-generating opportunities for brands?...

Aeropostale and the Metaverse – is this something brands should emulate?...

Track your Metaverse interactions. With Adobe Analytics Soon....

Start generative Metaverse creative. With Adobe Substance 3D....

Decentraland’s SDK7 is Set to Democratize 3D Visual Creation in the Metaverse...

Roblox's new ad policy changes: Does it postpone the metaverse experiments for marketers?...

Disney exits the Metaverse – is this the beginning of the end?...

Let’s get phygital – Absolut goes to Coachella. Again!...

Decentraland’s All-New Metaverse ATM and its Astounding Potential for BFSI...

Metaverse and Gucci – a great marketing plan...

Beauty Week in the Metaverse – it is a whole new world!...

Combination of AI and metaverse: A new beginning for brands and marketers?...

Clarks' metaverse comeback: a wake-up call for marketers?...

Metaverse: a potential path to transform the future of the customer experience?...

H&M does Stranger Things on the Metaverse – marketers, watch and learn!...

AI-driven metaverse: What does it mean to brands and marketers?...

Metaverse or AI? Where does the future of marketing lie?...

Web3 or not Web3 – that is the question!...

Is the metaverse taking a backseat? Will it take off in the future?...

Lacoste’s novel game with NFT: something brands must pay attention to!...

The first-ever digital human SDK hits the market—a way towards redefining digital experiences?...

7-Eleven harnessing the collectibles trend: a way to bond beyond transactions?...

Valentino's artistic collaboration with Meta: a move to redefine virtual fashion aesthetics?...

McDonald's McNuggets Land with rewards and fun: a step to elevate the cravings for the metaverse?...

Americana’s phygital vault for the public: a gateway to limitless possibilities for brands? ...

Starbucks Brewing Web3 Loyalty Program and its Impact on the Future of NFTs...

Become Metaverse-Ready with AesirX Opensource Metaverse CMS...

Mailchain now supports Unstoppable Domain, easing communication in the Web 3.0 space...

Recur Introduces Recur Builder, A One-Stop Platform to Build and Launch Web3 Experiences...

Granfluencers – marketing built on authenticity and trust...

Levi’s tryst with AI and DEI – something every marketer must watch out for!...

Marketing in a sea of dark patterns...

Walmart adds one more arrow to its quiver – marketers, watch and learn!...

Ford Credit’s first campaign – is that enough?...

Trust and Target – a lesson in marketing for brands...

Marketing beyond the Super Bowl...

Should you bundle products in your campaigns? Take a page from Conagra. ...

The CMO and 2023 – Do more with Less!...

Track and Optimize - TikTok adds Analytics to Videos...

Twitter or TikTok: What will be the Platform of Preference to Make Super Bowl Comments?...

Nissan creates a buzz in the most novel way – much respect! Many lessons to be learnt!...

TikTok Tests In-App Check-Out: How Relevant Do We Think This is for Brands to Boost Sales?...

Nissan and TikTok Now take on March Madness – Smooth Marketing Move!...

Hilton’s success with long-form TikTok videos burst the bubble for marketers...

TikTok collaborates with Dentsu, providing a new data tracking system for marketers...

TikTok “Series”: An opportunity or obstacle for marketers?...

TikTok ban threat: Mitigation plan for marketers....

Hootsuite Integration with TikTok Simplifies Social Media Management...

What if TikTok gets banned: is it the end of the world for ad agencies?...

TikTok Smart Performance Campaign: a lever to pull to drive growth?...

TikTok videos to fly beyond mobile screens: what does it imply for marketers?...

TikTok gets a Tako when AI comes on board!...

TikTok strengthens the path for brands to connect with creators. How crucial is it for marketers?...

TikTok paves the way for effortless creativity—what can the impacts be for businesses?...

TikTok takes a visual route—will it unleash sales potential for brands?...

TikTok Sprinklr Partnership - Manage Paid and Organic Campaigns in One Window...

Lululemon scores with the Dupe Swap – this TikTok trend could benefit other brands too! ...

Google and Meta Advertising Dominance fades amid growing competition...

Brands Shift Towards TikTok at the Expense of its Rivals...