YouTube Introduces Cost-Per-Hour Masthead for Super Bowl LVII. Levels up the Marketing Playing Field. ...

Nissan creates a buzz in the most novel way – much respect! Many lessons to be learnt!...

Coachella on YouTube: A big game is on for brands and marketers!...

Google announces a drop in ad revenues – is this the beginning of the end?...

YouTube in NewFronts 2023: are Shorts crucial for marketers seeking success on YouTube?...

Multi-format video strategy: a secret sauce for YouTube success?...

Unskippable Ads from YouTube may be Unstoppable!...

Disney and Google take AI to their Advertising – raising the bar and how!...

YouTube's anti-ad blocker strategy: a bold move!...

Leverage YouTube’s New Analytical Updates to better optimise Your Videos...

With a lot at stake for Businesses, exponential growth expected in the Customer Data Platform Market...

GM’s double-down on zero-party data—something for marketers to take a leaf out of...

Adapting to the new era: Will advanced CDP help marketers excel in a cookie-less world?...

Will Lytics’ innovative tool supercharge your business growth from good to great?...

Yum Brands cooks up a seamless customer experience—way to go!...

Acquia’s new Enhancements to its Customer Data Platform (CDP): A Unified Data Layer for Marketers...

Appier Launches AIRIS, an AI powered CDP: An Intuitive Tool to Elevate Customer Experience...

Treasure Data’s Survey Results Demonstrate CDP’s Maturation from Powerful Tool to Critical Solution...

Salesforce EinsteinGPT – is this the much-needed shot in the arm the company needs?...

Salesforce sunsets Social Studio: How should marketers face this cha(lle)nge?...

Salesforce unveils Einstein GPT. How beneficial will it be for marketers?...

Salesforce Customer 360 - One Customer One View...

Salesforce integrates Einstein GPT to Flow—an update marketers must pay attention to!...

Will Salesforce's "AI Day" event pave the way for cutting-edge marketing innovations?...

Salesforce’s Marketing GPT: will it elevate marketers’ game to the next level?...

Salesforce-WhatsApp Expands Partnership. Get Set to Augment Customer Engagement and Interactions...

AI capabilities are on the rise for businesses; will they unlock a new level of personalization?...

Salesforce Low-Code DevOps Center for Marketing Automation and Agility ...

Sprinklr Partners with Salesforce, offering a Unified View of Customers...

Salesforce Spring 23 Release Notes: A Quick Ride...