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- Digital
- Trends
YouTube Introduces Cost-Per-Hour Masthead for Super Bowl LVII. Levels up the Marketing Playing Field. ...
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- Campaigns
- Digital
Nissan creates a buzz in the most novel way – much respect! Many lessons to be learnt!...
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- Digital
- Trends
Google announces a drop in ad revenues – is this the beginning of the end?...
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- Digital
YouTube in NewFronts 2023: are Shorts crucial for marketers seeking success on YouTube?...
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- Analytics
- Digital
Leverage YouTube’s New Analytical Updates to better optimise Your Videos...
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- Digital
- Trends
Google Tests Chatbot-Style Google Desktop Search Results. Race of AI Dominance is On....
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- Digital
- Martech
Advertisers are watching Bing’s AI Chatbot change the face of search advertising...
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AI Chat in Google Search: Implications for Marketers and the Future of Search Marketing...
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Google Search Ads 360 with new features: how incentivizing is it for enterprise advertisers?...
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- Digital
Google’s December 2022 Helpful Content Update: Search-Engine First Content to People-First Content...
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- Campaigns
- Trends
When Dermatologists endorse your brand – CeraVe and expert influencer marketing...
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- Digital
- Trends
Take a leaf out of affiliate relationships: increase accountability of influencer marketing...
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- Campaigns
- Trends
NFL's Strategic Partnership with Gen Z Influencers: A Game-Changer for Brand Marketing to Younger Audiences...
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- Campaigns
- Trends
Ready to level up your marketing game? Take a leaf out of Bose’s marketing book....
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- Analytics
- Martech
- Trends
From vanity to value: How significant is it to take influencer marketing to the next level?...
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- Martech
- Trends
How the Rise of Virtual Influencers and AI will Transform Influencer Marketing?...
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- Trends
Japan’s Crackdown on Stealth Marketing and Its Repercussions on Influencer Marketing...
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