YouTube Introduces Cost-Per-Hour Masthead for Super Bowl LVII. Levels up the Marketing Playing Field. ...

Nissan creates a buzz in the most novel way – much respect! Many lessons to be learnt!...

Coachella on YouTube: A big game is on for brands and marketers!...

Google announces a drop in ad revenues – is this the beginning of the end?...

YouTube in NewFronts 2023: are Shorts crucial for marketers seeking success on YouTube?...

Multi-format video strategy: a secret sauce for YouTube success?...

Unskippable Ads from YouTube may be Unstoppable!...

Disney and Google take AI to their Advertising – raising the bar and how!...

YouTube's anti-ad blocker strategy: a bold move!...

Leverage YouTube’s New Analytical Updates to better optimise Your Videos...

Twitter or TikTok: What will be the Platform of Preference to Make Super Bowl Comments?...

Get ready for “March Madness” with Twitter’s insights to ramp up engagement...

Hive Social - The New Social Media App to Keep on your Marketing Radar...

Is Twitter’s Public View Count Feature a Boon or Bane for Marketers?...

Medium Embraces Mastodon: What marketers need to know about this decentralized social network?...

Track and Optimize - TikTok adds Analytics to Videos...

TikTok Tests In-App Check-Out: How Relevant Do We Think This is for Brands to Boost Sales?...

Nissan and TikTok Now take on March Madness – Smooth Marketing Move!...

Hilton’s success with long-form TikTok videos burst the bubble for marketers...

TikTok collaborates with Dentsu, providing a new data tracking system for marketers...

TikTok “Series”: An opportunity or obstacle for marketers?...

TikTok ban threat: Mitigation plan for marketers....

Trust and Target – a lesson in marketing for brands...

Hootsuite Integration with TikTok Simplifies Social Media Management...

What if TikTok gets banned: is it the end of the world for ad agencies?...

TikTok Smart Performance Campaign: a lever to pull to drive growth?...

TikTok videos to fly beyond mobile screens: what does it imply for marketers?...

TikTok gets a Tako when AI comes on board!...

TikTok strengthens the path for brands to connect with creators. How crucial is it for marketers?...

TikTok paves the way for effortless creativity—what can the impacts be for businesses?...

TikTok takes a visual route—will it unleash sales potential for brands?...

TikTok Sprinklr Partnership - Manage Paid and Organic Campaigns in One Window...

Lululemon scores with the Dupe Swap – this TikTok trend could benefit other brands too! ...

Google and Meta Advertising Dominance fades amid growing competition...

Brands Shift Towards TikTok at the Expense of its Rivals...