Disney+’s Ad Tier Comes with Hulu’s Ad Targeting Options. Expanding targeting capabilities like never before....

Unilever Tests Disney’s Identity Integration with Trade Desk. A Pivotal Move Towards a Cookieless Future...

Drop in Disney+’s Q1 earnings – big lessons to be learnt!...

A new trend is evolving around RMNs and streaming media. Marketers, are you noticing?...

Disney brings true friendships to life – Marketing with Augmented Reality...

Disney and Google take AI to their Advertising – raising the bar and how!...

Disney embraces Google’s PAIR, something businesses must pay attention to!...

Audiences flock to ad-supported streaming platforms. Brands, are you noticing?...

Google faces an Antitrust Lawsuit for Abusing Monopoly in Online Advertising...

Yandex Source Code Hacked. Unlocks Valuable SEO Insights....

Back-to-back Privacy Lawsuits against Ad Tech Companies. What does it indicate to marketers?...

Best Buy’s first-party data access to Roku: What does it mean for marketers?...

Sourcepoint’s "Vendor Trace"—a game-changer for brands and marketers to comply with privacy regulations...

GM’s double-down on zero-party data—something for marketers to take a leaf out of...

Google’s ad tech update: are advertisers getting closer to a cookieless world?...

The rise of cookie alternatives: marketers, are you in the know?...

Privacy concerns slow social media shopping. How can marketers break this barrier?...

Google is finally implementing the Privacy Sandbox. A big game is on!...

Adapting to the new era: Will advanced CDP help marketers excel in a cookie-less world?...

Google opens new data pathways for cookieless advertising: will it be game-changing for the ad industry?...

Antitrust storm on Google: how will it shake up the advertising landscape?...

Marketing mix modelling: a fuel to win the privacy-centric game?...

Google gears up its AI play: where will it take digital businesses?...

The Shift to Privacy-Enhancing Technologies (PETs)...

What is IAB’s New Multi-State Privacy Agreement?...

Meta’s New Centralized Ad Privacy Controls a Catalyst for Adopting a Robust Preference Management Strategy...

ZA Bank goes into crypto – will Web 3 rise from its ashes?...

Metaverse and Gucci – a great marketing plan...

Web3 or not Web3 – that is the question!...

Staying Spiritually Loyal - Santo Spirits’ Web3 Loyalty Program...

Adidas puts its best foot forward into Web3...

The Fabricant and Highsnobiety Collaborate on Web3 with Limited Edition Wearables...

LVMH plays Games on Web3 – say what?...

7-Eleven harnessing the collectibles trend: a way to bond beyond transactions?...

Valentino's artistic collaboration with Meta: a move to redefine virtual fashion aesthetics?...