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  • Digital
  • Trends

YouTube Introduces Cost-Per-Hour Masthead for Super Bowl LVII. Levels up the Marketing Playing Field. ...

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  • Campaigns
  • Digital

Nissan creates a buzz in the most novel way – much respect! Many lessons to be learnt!...

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  • Digital
  • Trends

Coachella on YouTube: A big game is on for brands and marketers!...

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  • Digital
  • Trends

Google announces a drop in ad revenues – is this the beginning of the end?...

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  • Digital

YouTube in NewFronts 2023: are Shorts crucial for marketers seeking success on YouTube?...

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  • Campaigns
  • Digital

Multi-format video strategy: a secret sauce for YouTube success?...

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  • Digital
  • Trends

Unskippable Ads from YouTube may be Unstoppable!...

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  • Trends

Disney and Google take AI to their Advertising – raising the bar and how!...

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  • Campaigns
  • Digital

YouTube's anti-ad blocker strategy: a bold move!...

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  • Analytics
  • Digital

Leverage YouTube’s New Analytical Updates to better optimise Your Videos...

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  • Digital
  • Trends

Transition of Influencer Marketing: Project-Based to Long-Term Approach...

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  • Trends

The rise of the De-influencing Trend: How should brands handle this?...

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  • Campaigns
  • Trends

When Dermatologists endorse your brand – CeraVe and expert influencer marketing...

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  • Digital

DTC brands are cracking influencer marketing. Learn what other brands can do....

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  • Digital
  • Trends

Take a leaf out of affiliate relationships: increase accountability of influencer marketing...

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  • Campaigns
  • Trends

NFL's Strategic Partnership with Gen Z Influencers: A Game-Changer for Brand Marketing to Younger Audiences...

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  • Campaigns
  • Trends

Ready to level up your marketing game? Take a leaf out of Bose’s marketing book....

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  • Analytics
  • Martech
  • Trends

From vanity to value: How significant is it to take influencer marketing to the next level?...

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  • Martech
  • Trends

How the Rise of Virtual Influencers and AI will Transform Influencer Marketing?...

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  • Trends

Japan’s Crackdown on Stealth Marketing and Its Repercussions on Influencer Marketing...

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  • Martech

Microsoft unveils AI-powered Dynamic 365 Co-pilot: How impactful will it be for marketers?...

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  • Martech
  • Trends

Is Microsoft’s AI-powered designer tool something marketers must pay attention to?...

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  • Campaigns
  • Analytics

Microsoft's new UET Insights: Will it streamline campaign success for advertisers?...

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  • Campaigns
  • Analytics

Microsoft advertising on full swing: how will the new enhancements supercharge advertisers?...

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  • Digital
  • Martech

Microsoft introduces AI-powered shopping tools, expanding boundaries for businesses!...

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  • Martech

Visual search in Bing chat: will it open doors to elevate brand discovery?...

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  • Digital
  • Martech

Microsoft Plans to Integrate ChatGPT into Bing: Implications on Search and Web Traffic...

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