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  • Martech

With a lot at stake for Businesses, exponential growth expected in the Customer Data Platform Market...

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  • Analytics
  • Trends

GM’s double-down on zero-party data—something for marketers to take a leaf out of...

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  • Martech

Adapting to the new era: Will advanced CDP help marketers excel in a cookie-less world?...

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  • Martech

Will Lytics’ innovative tool supercharge your business growth from good to great?...

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  • Martech

Yum Brands cooks up a seamless customer experience—way to go!...

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  • Martech

Acquia’s new Enhancements to its Customer Data Platform (CDP): A Unified Data Layer for Marketers...

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  • Martech

Appier Launches AIRIS, an AI powered CDP: An Intuitive Tool to Elevate Customer Experience...

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  • Martech

Treasure Data’s Survey Results Demonstrate CDP’s Maturation from Powerful Tool to Critical Solution...

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  • Trends

Ocean Spray partners for the Absolut win! It is not just Hershey!...

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  • Campaigns
  • Trends

Winning Customer Loyalty during an Economic Downturn ...

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  • Trends

Walmart ad biz grows and grows! Watch and Learn!...

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  • Campaigns
  • Trends

Culture and Gen Z and a new kind of marketing strategy...

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  • Trends

Gen Z and Car Shopping – dealers, are you ready?...

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  • Campaigns
  • Trends

Sell Insurance to those who don’t need it? State Farms shows you how!...

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  • Campaigns
  • Trends

New Logo and new outlook for Cars.com – keeping pace with the changing times!...

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  • Trends

Instacart gets insta-smart with AI ...

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  • Trends

Moosehead gets a new look – of brands and re-brands...

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  • Campaigns
  • Trends

Lemonade for the Younger Demographic – a sweet Experience indeed!...

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  • Trends

ZA Bank goes into crypto – will Web 3 rise from its ashes?...

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  • Digital
  • Trends

Metaverse and Gucci – a great marketing plan...

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  • Digital
  • Trends

Web3 or not Web3 – that is the question!...

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  • Campaigns
  • Trends

Staying Spiritually Loyal - Santo Spirits’ Web3 Loyalty Program...

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  • Digital
  • Trends

Adidas puts its best foot forward into Web3...

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  • Trends

The Fabricant and Highsnobiety Collaborate on Web3 with Limited Edition Wearables...

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  • Campaigns
  • Trends

LVMH plays Games on Web3 – say what?...

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  • Martech

7-Eleven harnessing the collectibles trend: a way to bond beyond transactions?...

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  • Martech

Valentino's artistic collaboration with Meta: a move to redefine virtual fashion aesthetics?...

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