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  • Trends

Michelob Ultra’s First Shoppable TV Ads, Leaning on QR Codes for the Big Game...

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  • Martech
  • Trends

Quora’s Poe: Making Marketers sit up and pay attention to conversations about their Brands...

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  • Campaigns
  • Trends

The Farmer’s Dog wins gold at the Super Bowl – key takeaways for the discerning marketer...

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  • Campaigns
  • Trends

The Beer War Commercials – is this something Advertisers should dabble in?...

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  • Campaigns
  • Trends

Where’s the beef? The real beef in the Wendy’s March Madness Commercial...

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  • Trends

Leveling the Playing Field – Brands and Women’s Sports...

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  • Campaigns
  • Trends

Connecting the dots on Lufthansa’s poster campaign – brands and unethical advertising...

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  • Campaigns
  • Trends

Heavy Metal and Grannies – takeaways from a commercial for Iced Tea!...

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  • Campaigns
  • Trends

Levi’s 501 Jeans turns 150 – Marketing Lessons from The Greatest Story ever worn...

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  • Campaigns
  • Trends

Miller Lite gets its S#!t together for Women’s History Month...

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  • Trends

Beer Giants woo the Next Gen – a Marpov Xclusive ...

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  • Martech
  • Trends

Audi test-drives Dynamic Destinations – a good case for Location Based Marketing...

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  • Campaigns
  • Trends

Zeus and a BMW EV – the magic of one of the most-watched spots ever!...

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  • Campaigns
  • Trends

Macy’s floats some Main Character Energy – and teaches an important marketing lesson...

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  • Campaigns
  • Trends

AB InBev wins Cannes Lions Creative Marketer Award, twice in a row – big lessons for every brand...

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  • Trends

Coke invites users to Create Real Magic with AI – sharp marketing lessons for every marketer...

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  • Campaigns
  • Trends

Catching and keeping your audience’s attention – every Marketer’s Angst...

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  • Martech
  • Trends

The Rise of the Machines – marketing implications of AI and fast-food drive-thrus...

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  • Trends

Roblox's new ad policy changes: Does it postpone the metaverse experiments for marketers?...

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  • Campaigns
  • Trends

Levi’s tryst with AI and DEI – something every marketer must watch out for!...

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  • Trends

Amazon is expected to buy AMC theatre chain. How much of an impact will it leave on marketers....

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  • Martech
  • Trends

Disney exits the Metaverse – is this the beginning of the end?...

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  • Digital
  • Trends

DOOH: A ground to explore for advertisers?...

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  • Digital
  • Trends

Coachella on YouTube: A big game is on for brands and marketers!...

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  • Martech
  • Trends

AI in marketing – is it the end of creativity?...

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  • Campaigns
  • Trends

Ad-supported media engagement fades: what are its implications for brands and advertisers?...

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  • Digital
  • Trends

Beck’s celebrates with an AI beer – sheer marketing genius...

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  • Trends

The Magic of AI in Marketing ...

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  • Campaigns
  • Trends

SMS marketing gains traction: how can marketers reap the best of it?...

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  • Martech
  • Trends

Combination of AI and metaverse: A new beginning for brands and marketers?...

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  • Martech
  • Trends

Is Microsoft’s AI-powered designer tool something marketers must pay attention to?...

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  • Digital
  • Trends

Marketers and Snap’s My AI – what brands need to know...

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  • Digital
  • Trends

Retail Media – watch it take wings and soar!...

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  • Martech
  • Trends

Struggling to find AI use cases for your brand? Take a leaf out of Carvana....

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  • Digital
  • Trends

Metaverse or AI? Where does the future of marketing lie?...

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  • Digital
  • Trends

Web3 or not Web3 – that is the question!...

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  • Digital
  • Trends

TikTok gets a Tako when AI comes on board!...

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  • Trends

Disney and Google take AI to their Advertising – raising the bar and how!...

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  • Trends

Instacart gets insta-smart with AI ...

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  • Analytics
  • Martech
  • Trends

From vanity to value: How significant is it to take influencer marketing to the next level?...

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  • Campaigns
  • Trends

Linear or streaming: who will win the throne?...

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  • Martech
  • Trends

Going in Blind – lack of transparency in AI media buying platforms ...

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  • Trends

The Rise of the Machines - AI and Marketing...

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  • Trends

Google says Aye! Aye! To AI ...

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  • Trends

When AI meets CX – DEI becomes very do-able...

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  • Campaigns
  • Analytics
  • Trends

Nielsen makes a smart move, leaping towards unprecedented accuracy and simplicity in analytics....

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  • Trends

Is AI a friend or foe? Machine Uprising or a friend to brands?...

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  • Trends

Artificial Intelligence and Commerce – the best is yet to come!...

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  • Trends

Brands and AI-Generated Content – is this the Future?...

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  • Trends

AI- Powered Celebrities – Artificial Intelligence goes full glam! ...

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  • Trends

Booking.com gets intelligent and chatty!...

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  • Trends

Beyond what one dreams or imagines – the future of retail...

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  • Campaigns
  • Trends

Video game advertising: a real game-changer for businesses?...

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  • Martech
  • Trends

How the Rise of Virtual Influencers and AI will Transform Influencer Marketing?...

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