The Proliferation of Generative AI Content: What Marketers should Watch out For?...

The Farmer’s Dog wins gold at the Super Bowl – key takeaways for the discerning marketer...

The Psychology Behind Buy Now Pay Later: Exploring the Success of BNPL...

Beer Giants woo the Next Gen – a Marpov Xclusive ...

Marketing beyond the Super Bowl...

Multi-cultural Marketing – the only way to market in a multi-cultural world...

The Magic of AI in Marketing ...

Winning Customer Loyalty during an Economic Downturn ...

Beyond what one dreams or imagines – the future of retail...

Ocean Spray partners for the Absolut win! It is not just Hershey!...

Walmart ad biz grows and grows! Watch and Learn!...

Culture and Gen Z and a new kind of marketing strategy...

Gen Z and Car Shopping – dealers, are you ready?...

Sell Insurance to those who don’t need it? State Farms shows you how!...

New Logo and new outlook for Cars.com – keeping pace with the changing times!...

Instacart gets insta-smart with AI ...

Moosehead gets a new look – of brands and re-brands...

Lemonade for the Younger Demographic – a sweet Experience indeed!...

ZA Bank goes into crypto – will Web 3 rise from its ashes?...

Metaverse and Gucci – a great marketing plan...

Web3 or not Web3 – that is the question!...

Staying Spiritually Loyal - Santo Spirits’ Web3 Loyalty Program...

Adidas puts its best foot forward into Web3...

The Fabricant and Highsnobiety Collaborate on Web3 with Limited Edition Wearables...

LVMH plays Games on Web3 – say what?...

7-Eleven harnessing the collectibles trend: a way to bond beyond transactions?...

Valentino's artistic collaboration with Meta: a move to redefine virtual fashion aesthetics?...