Netflix plans to mend its ad tech: Does it make the game risky for advertisers?...

Audiences flock to ad-supported streaming platforms. Brands, are you noticing?...

ZA Bank goes into crypto – will Web 3 rise from its ashes?...

Metaverse and Gucci – a great marketing plan...

Web3 or not Web3 – that is the question!...

Staying Spiritually Loyal - Santo Spirits’ Web3 Loyalty Program...

Adidas puts its best foot forward into Web3...

The Fabricant and Highsnobiety Collaborate on Web3 with Limited Edition Wearables...

LVMH plays Games on Web3 – say what?...

7-Eleven harnessing the collectibles trend: a way to bond beyond transactions?...

Valentino's artistic collaboration with Meta: a move to redefine virtual fashion aesthetics?...

Spotify testing NFT-Based Initiative: Will it unlock new revenue-generating opportunities for brands?...

Americana’s phygital vault for the public: a gateway to limitless possibilities for brands? ...

Starbucks Brewing Web3 Loyalty Program and its Impact on the Future of NFTs...