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- Martech
HCL Unica Winter 2023 Release Highlights. How relevant is it for existing Unica customers?...
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- Martech
Unica Interact Personalization Playback - Optimize Offer Effectiveness and Campaign Responses...
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- Campaigns
- Martech
HCL Unica Spring 2022 Release – Drive Campaign Management Efficiencies...
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- Analytics
Nielsen fixing the crack in its empire—will it live up to advertisers’ expectations?...
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- Campaigns
- Analytics
- Trends
Nielsen makes a smart move, leaping towards unprecedented accuracy and simplicity in analytics....
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- Campaigns
- Analytics
Nielsen makes a new data deal, paving the way to unlock local markets...
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- Analytics
Nielsen's One Cross-Media Measurement to Enable Marketers Make Informed Media Choices...
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- Digital
Back-to-back Privacy Lawsuits against Ad Tech Companies. What does it indicate to marketers?...
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- Digital
- Martech
Is AI fuelling Meta's revenue wheel? What does it indicate to marketers?...
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- Digital
- Trends
Meta comes with more AR experiences: get a step closer to your audiences!...
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- Campaigns
- Trends
Bacardi embraces the AR wave: will it drive the campaigns to new heights?...
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- Campaigns
Meta unveils new insights for marketers—a catalyst to reap unrivalled results?...
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- Digital
- Martech
Meta Collaborates with IRI’s Ansa: Providing Shopper Marketers an Integrated Measurement Solution...
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- Analytics
- Digital
Meta’s New Centralized Ad Privacy Controls a Catalyst for Adopting a Robust Preference Management Strategy...
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