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Combination of AI and metaverse: A new beginning for brands and marketers?...

Roblox is buzzing as Fenty comes to town...

Granfluencers – marketing built on authenticity and trust...

Levi’s tryst with AI and DEI – something every marketer must watch out for!...

Marketing in a sea of dark patterns...

Walmart adds one more arrow to its quiver – marketers, watch and learn!...

Ford Credit’s first campaign – is that enough?...

Trust and Target – a lesson in marketing for brands...

Marketing beyond the Super Bowl...

Let’s get phygital – Absolut goes to Coachella. Again!...

Should you bundle products in your campaigns? Take a page from Conagra. ...

The CMO and 2023 – Do more with Less!...

Back-to-back Privacy Lawsuits against Ad Tech Companies. What does it indicate to marketers?...

Kroger’s Precision Marketing to launch a self-service Ad Platform soon!...