Michelob Ultra’s First Shoppable TV Ads, Leaning on QR Codes for the Big Game...

Adobe’s Acquisition of Figma to Usher in a New Era of Collaborative Creativity and Design...

Roku and UM's partnership: What new opportunities does it unlock for marketers?...

Salesforce-WhatsApp Expands Partnership. Get Set to Augment Customer Engagement and Interactions...

Yahoo All-New Partnership with Taboola - Pros and Cons of Contextual Targeting...

Alchemer Acquires Apptentive, Helping Enterprises Facilitate Customer Feedback with Ease...

Sprinklr Partners with Samsung to Curate Immersive Social Media Marketing Walls and Displays...

Ocean Spray partners for the Absolut win! It is not just Hershey!...

Winning Customer Loyalty during an Economic Downturn ...

Walmart ad biz grows and grows! Watch and Learn!...

Culture and Gen Z and a new kind of marketing strategy...

Gen Z and Car Shopping – dealers, are you ready?...

Sell Insurance to those who don’t need it? State Farms shows you how!...

New Logo and new outlook for Cars.com – keeping pace with the changing times!...

Instacart gets insta-smart with AI ...

Moosehead gets a new look – of brands and re-brands...

Lemonade for the Younger Demographic – a sweet Experience indeed!...

Google Ads Introduces New CTV Ad Features, Helping Marketers Track Better...

Nielsen's Data Accuracy is Under Scrutiny: What Does It Mean for Marketers?...

Netflix plans to mend its ad tech: Does it make the game risky for advertisers?...

Walmart’s new move pushes the boundaries for CTV advertisers...

A new trend is evolving around RMNs and streaming media. Marketers, are you noticing?...

The Fight for Eyeballs: Will TV Networks or YouTube Win the Battle?...

NewFronts 2023: A Quick Roundup for marketers!...

CTV ad frauds are on the rise. Advertisers, are you in the know?...

OTT & CTV - The Cornerstone of Holiday Marketing 2022...

Innovid joins hands with Upwave— will it streamline the journey for CTV advertisers?...

Roku partners with Shopify, unlocking new possibilities for users and brands!...

Attention-grabbing innovation in CTV advertising, paving the way to connect with viewers like never before!...

Audiences flock to ad-supported streaming platforms. Brands, are you noticing?...

LG Ad Solutions' survey on CTV ads: an eye-opener for brands?...