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  • Martech

Unilever Tests Disney’s Identity Integration with Trade Desk. A Pivotal Move Towards a Cookieless Future...

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  • Martech
  • Trends

The rising need for MarTech for SMBs and mid-market companies: What does it signal to marketers?...

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  • Digital

Hootsuite Integration with TikTok Simplifies Social Media Management...

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  • Martech

Acquia DAM Integration with Drupal – A One-Stop Content Management Solution...

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  • Martech

Sprinklr Partners with Salesforce, offering a Unified View of Customers...

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  • Campaigns
  • Trends

Let’s get phygital – Absolut goes to Coachella. Again!...

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  • Analytics

Nielsen's Data Accuracy is Under Scrutiny: What Does It Mean for Marketers?...

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  • Analytics

Nielsen fixing the crack in its empire—will it live up to advertisers’ expectations?...

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  • Campaigns
  • Analytics
  • Trends

Nielsen makes a smart move, leaping towards unprecedented accuracy and simplicity in analytics....

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  • Campaigns
  • Analytics

Nielsen makes a new data deal, paving the way to unlock local markets...

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  • Analytics

Nielsen's One Cross-Media Measurement to Enable Marketers Make Informed Media Choices...

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