Category
Tags

- Campaigns
New findings on Retail Brands' Personalization approaches: a wakeup call to rewrite their rulebook?...
Read More
- Martech
HCL Unica Winter 2023 Release Highlights. How relevant is it for existing Unica customers?...
Read More
- Martech
Unica Interact Personalization Playback - Optimize Offer Effectiveness and Campaign Responses...
Read More
- Campaigns
- Martech
HCL Unica Spring 2022 Release – Drive Campaign Management Efficiencies...
Read More
- Analytics
Nielsen fixing the crack in its empire—will it live up to advertisers’ expectations?...
Read More
- Campaigns
- Analytics
- Trends
Nielsen makes a smart move, leaping towards unprecedented accuracy and simplicity in analytics....
Read More
- Campaigns
- Analytics
Nielsen makes a new data deal, paving the way to unlock local markets...
Read More
- Analytics
Nielsen's One Cross-Media Measurement to Enable Marketers Make Informed Media Choices...
Read More