The Proliferation of Generative AI Content: What Marketers should Watch out For?...

The Farmer’s Dog wins gold at the Super Bowl – key takeaways for the discerning marketer...

The Psychology Behind Buy Now Pay Later: Exploring the Success of BNPL...

Beer Giants woo the Next Gen – a Marpov Xclusive ...

Marketing beyond the Super Bowl...

Multi-cultural Marketing – the only way to market in a multi-cultural world...

The Magic of AI in Marketing ...

Winning Customer Loyalty during an Economic Downturn ...

Beyond what one dreams or imagines – the future of retail...

Twitter or TikTok: What will be the Platform of Preference to Make Super Bowl Comments?...

Get ready for “March Madness” with Twitter’s insights to ramp up engagement...

Hive Social - The New Social Media App to Keep on your Marketing Radar...

Is Twitter’s Public View Count Feature a Boon or Bane for Marketers?...

Medium Embraces Mastodon: What marketers need to know about this decentralized social network?...

Track and Optimize - TikTok adds Analytics to Videos...

Pin it – Longer Idea Pins from Pinterest. Will it be Any Beneficial for Marketers?...

Pinterest tests a new premium video ad format, unlocking new opportunities for brands...

IAB’s Revised Guidelines for In-Stream vs. Out-Stream Ads and its Implications for the Advertising Ecosystem...

The Rise of Video and Audio Marketing Mediums...