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Nielsen fixing the crack in its empire—will it live up to advertisers’ expectations?...

Nielsen makes a smart move, leaping towards unprecedented accuracy and simplicity in analytics....

Nielsen makes a new data deal, paving the way to unlock local markets...

Nielsen's One Cross-Media Measurement to Enable Marketers Make Informed Media Choices...

Microsoft's new UET Insights: Will it streamline campaign success for advertisers?...

Microsoft advertising on full swing: how will the new enhancements supercharge advertisers?...