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Multi-cultural Marketing – the only way to market in a multi-cultural world...

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Winning Customer Loyalty during an Economic Downturn ...

Beyond what one dreams or imagines – the future of retail...

Brands and AI-Generated Content – is this the Future?...

Transition of Influencer Marketing: Project-Based to Long-Term Approach...

The rise of the De-influencing Trend: How should brands handle this?...

When Dermatologists endorse your brand – CeraVe and expert influencer marketing...

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Take a leaf out of affiliate relationships: increase accountability of influencer marketing...

NFL's Strategic Partnership with Gen Z Influencers: A Game-Changer for Brand Marketing to Younger Audiences...

Ready to level up your marketing game? Take a leaf out of Bose’s marketing book....

From vanity to value: How significant is it to take influencer marketing to the next level?...

How the Rise of Virtual Influencers and AI will Transform Influencer Marketing?...

Japan’s Crackdown on Stealth Marketing and Its Repercussions on Influencer Marketing...