Granfluencers – marketing built on authenticity and trust...

Levi’s tryst with AI and DEI – something every marketer must watch out for!...

Marketing in a sea of dark patterns...

Walmart adds one more arrow to its quiver – marketers, watch and learn!...

Ford Credit’s first campaign – is that enough?...

Trust and Target – a lesson in marketing for brands...

The Magic of AI in Marketing ...

Culture and Gen Z and a new kind of marketing strategy...

Videos and marketing – the long and the short of it!...

Ocean Spray partners for the Absolut win! It is not just Hershey!...

Winning Customer Loyalty during an Economic Downturn ...

Walmart ad biz grows and grows! Watch and Learn!...

Gen Z and Car Shopping – dealers, are you ready?...

Sell Insurance to those who don’t need it? State Farms shows you how!...

New Logo and new outlook for Cars.com – keeping pace with the changing times!...

Instacart gets insta-smart with AI ...

Moosehead gets a new look – of brands and re-brands...

Lemonade for the Younger Demographic – a sweet Experience indeed!...

The right partners can take brands places – smart lessons for the marketer of today...