The Proliferation of Generative AI Content: What Marketers should Watch out For?...

The Farmer’s Dog wins gold at the Super Bowl – key takeaways for the discerning marketer...

The Psychology Behind Buy Now Pay Later: Exploring the Success of BNPL...

Beer Giants woo the Next Gen – a Marpov Xclusive ...

Marketing beyond the Super Bowl...

Multi-cultural Marketing – the only way to market in a multi-cultural world...

The Magic of AI in Marketing ...

Winning Customer Loyalty during an Economic Downturn ...

Beyond what one dreams or imagines – the future of retail...

YouTube Introduces Cost-Per-Hour Masthead for Super Bowl LVII. Levels up the Marketing Playing Field. ...

ChatGPT Handles Giant Spoon's Super Bowl Tweets. What is the Takeaway for Marketers?...

Netflix plans to mend its ad tech: Does it make the game risky for advertisers?...

Audiences flock to ad-supported streaming platforms. Brands, are you noticing?...