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Amazon’s “Sound it Out” campaign – helping tackle mental health issues in youngsters....

Amazon’s Friction Economics – what marketers can make of that!...

Amazon brings Ad targeting to brands – it’s the jackpot!...

AWS Announces Data Clean Rooms - A Ground for Shared Data Analytics and Insights...

Amazon Inspire - A Social Shopping Feed that will be a Game-Changer for Shoppable Media...

Nielsen's Data Accuracy is Under Scrutiny: What Does It Mean for Marketers?...

Nielsen fixing the crack in its empire—will it live up to advertisers’ expectations?...

Nielsen makes a smart move, leaping towards unprecedented accuracy and simplicity in analytics....

Nielsen makes a new data deal, paving the way to unlock local markets...

Nielsen's One Cross-Media Measurement to Enable Marketers Make Informed Media Choices...