Granfluencers – marketing built on authenticity and trust...

Levi’s tryst with AI and DEI – something every marketer must watch out for!...

Marketing in a sea of dark patterns...

Walmart adds one more arrow to its quiver – marketers, watch and learn!...

Ford Credit’s first campaign – is that enough?...

Trust and Target – a lesson in marketing for brands...

The Magic of AI in Marketing ...

Culture and Gen Z and a new kind of marketing strategy...

Videos and marketing – the long and the short of it!...

Amazon’s Friction Economics – what marketers can make of that!...

Survey from eBay ads gives ecommerce marketers some smart insights...

J. Crew gets Futuristic as it celebrates its Past ...

Beyond what one dreams or imagines – the future of retail...

Custom Funnels from Google Analytics – great ammo for marketers!...