Google’s ad tech update: are advertisers getting closer to a cookieless world?...

The rise of cookie alternatives: marketers, are you in the know?...

Google is finally implementing the Privacy Sandbox. A big game is on!...

Google opens new data pathways for cookieless advertising: will it be game-changing for the ad industry?...

Marketing mix modelling: a fuel to win the privacy-centric game?...

Disney embraces Google’s PAIR, something businesses must pay attention to!...

Nielsen makes a smart move, leaping towards unprecedented accuracy and simplicity in analytics....

Nielsen makes a new data deal, paving the way to unlock local markets...