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Levi’s tryst with AI and DEI – something every marketer must watch out for!...

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Marketing in a sea of dark patterns...

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Ford Credit’s first campaign – is that enough?...

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Marketing beyond the Super Bowl...

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Let’s get phygital – Absolut goes to Coachella. Again!...

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Should you bundle products in your campaigns? Take a page from Conagra. ...

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Culture and Gen Z and a new kind of marketing strategy...

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Sell Insurance to those who don’t need it? State Farms shows you how!...

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Keeping it Real - Beauty Connects with Gen Z ...

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Hoka’s Murmuration flies High!...

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Lemonade for the Younger Demographic – a sweet Experience indeed!...

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