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Marketing in a sea of dark patterns...

Walmart adds one more arrow to its quiver – marketers, watch and learn!...

Ford Credit’s first campaign – is that enough?...

Trust and Target – a lesson in marketing for brands...

Marketing beyond the Super Bowl...

Let’s get phygital – Absolut goes to Coachella. Again!...

Should you bundle products in your campaigns? Take a page from Conagra. ...

The CMO and 2023 – Do more with Less!...

Amazon’s Friction Economics – what marketers can make of that!...

Survey from eBay ads gives ecommerce marketers some smart insights...

J. Crew gets Futuristic as it celebrates its Past ...

Beyond what one dreams or imagines – the future of retail...